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Using and Comparing a Prefab House Catalogue Correctly

For many the prefab house catalogue is the first step towards a home – but above all it is marketing. This guide shows in 2026 how to read catalogues correctly, what the advertised starting price means and how to compare offers fairly. With a checklist for the catalogue comparison and the path to a binding offer.

As of: 25. Juli 2026
Reading time: 9 Min.

For many people, the prefabricated house catalogue is the first point of contact with their own building project: attractive floor plans, modern architecture and a tempting price on the cover. But catalogues are above all marketing — and anyone who reads them wrongly soon compares apples with oranges. In 2026, this guide shows how to use prefabricated house catalogues correctly, what really matters in a comparison and what the advertised "starting price" actually means. With a clear checklist for the catalogue comparison, you turn colourful brochures into a reliable basis for your decision.

„from“ price
common price figure
base fittings, not final price
3–5 catalogues
sensible for comparison
different providers
10–30 %
possible surcharge
from fittings and region

What is a prefabricated house catalogue actually for?

Short answer: In 2026, a prefabricated house catalogue primarily serves inspiration and pre-selection: it shows a manufacturer's house programme with floor plans, living areas, architectural styles and fitting examples. Catalogues give a good overview of building style, size classes and typical starting prices, but they do not replace a genuine price comparison or a specific offer. They help you recognise which provider fits your taste and budget — the binding calculation only follows with an individual offer.

Use catalogues to sharpen your own wish list: how many rooms, which construction method, bungalow or two full storeys, with or without a basement? The clearer your ideas, the more targeted you can request offers later. A structured overview of house types and floor plans is offered by our house overview, which works like a searchable online catalogue. Anyone interested in individual manufacturers will find them in the manufacturer directory. For an impression of the programme and model ranges of individual brands, the ELK Haus experience report, the OKAL Haus experience report and the STREIF Haus experience report help.

What does the "starting price" in the catalogue mean?

Short answer: In 2026, the catalogue or starting price is the lowest price for a base version of the house — often as a shell-finish house or with simple fittings and without regional surcharges. It is deliberately chosen as an entry-level figure and does not reflect the final price. Almost always excluded are the base slab or basement, ancillary construction costs, outdoor facilities and many fittings requests. So expect noticeable surcharges before the starting price turns into a ready-to-move-in house.

The starting price is legitimate as long as it is explained transparently — it serves the comparability of a base version. It becomes problematic when prospective buyers mistake it for the final price. What is never included in list prices and what a realistic overall calculation looks like is explained in detail in the understanding the price list guide. For a first estimate of your own, use the cost calculator. How the advertised starting prices relate to the market is shown by the prefabricated house prices 2026.

Starting price is not the same as the final price

When the catalogue states "from €199,000", that is the entry value for a base version. On the way to a ready-to-move-in house, the base slab, ancillary construction costs, outdoor facilities and fittings requests are added. So treat the starting price as a rough orientation value, not as a budget.

How do you compare prefabricated house catalogues correctly?

Short answer: In 2026, do not compare catalogues by their cover prices but by comparable criteria: living area, finish stage, energy standard and scope of services according to the building and specification description (Bau- und Leistungsbeschreibung). Set a fixed comparison basis — for example 140 m² turnkey with the same energy goal — and check what each provider offers for it. This makes different starting prices comparable and reveals where hidden additional costs lurk.

The building and specification description is more important than any brochure: it defines which materials, windows, heating technology and services are actually included. Look out for wording such as "bauseits" (i.e. to be provided by you) or "optional". Which finish stages exist and how they affect the price is shown by the finish stages guide. What a turnkey offer should include is clarified by the turnkey building guide.

How to measure catalogue offers (2026)

CriterionSignificanceWhat to look for
Starting price on the coverlowonly entry value of the base version
Living area in m²highcreate the same basis for comparison
Finish stagevery highturnkey or shell-finish house?
Energy standardhighdoes it meet the GEG and funding requirements?
Building and specification descriptiondecisivewhat is included, what is optional?

Checklist: evaluate catalogues systematically

Short answer: In 2026, evaluate catalogues systematically by noting the same points for each provider: included finish stage, energy standard, floor area, possible floor plan variants and the clearly stated additional services. Mark what is missing from the starting price (base slab, ancillary costs, outdoor facilities) and which surcharges apply for your wishes. This turns several catalogues into a structured shortlist of three to five providers for whom a specific offer request is worthwhile.

  • Note the starting price and write down which finish stage it includes.
  • Record the living area and floor plan variants so you compare the same sizes.
  • Check the energy standard: does the house meet the current GEG requirements?
  • Mark missing items: base slab, basement, ancillary construction costs, outdoor facilities.
  • Match the provider with region and certification before you put it on the shortlist.
  • Derive three to five providers for specific offers from the evaluation.

Instead of poring over catalogues: compare specific offers

Catalogues provide inspiration, but only individual offers show the real price. Request comparable fixed-price offers from suitable manufacturers free of charge and without obligation — on the same basis, so you immediately see which provider builds your dream house most economically.

Online catalogue or print brochure – which is better?

Short answer: In 2026, online catalogues have several advantages: they are always up to date, searchable and can be filtered by living area, house type and construction method, without you having to wait for the post. Print brochures, by contrast, convey a high-quality tactile overall impression and are well suited to discussing ideas with the family. In practice, the combination makes sense: narrow down and filter online, and additionally request selected catalogues in print if needed.

Our house overview works like a searchable online catalogue: you filter by size, construction method and finish stage and jump directly to matching house types such as bungalow, detached house or semi-detached house. This turns passive browsing into an active, targeted search.

From the catalogue to a binding offer

Short answer: Once your shortlist is set, in 2026 you switch from the catalogue to a specific offer: describe your project to the providers as precisely as possible — living area, finish stage, energy goal, plot situation and region. Only with the same specifications will you receive comparable offers. Then examine the building and specification description in detail and have starting prices converted into a realistic final price before you arrange an appointment for a show-home viewing.

How the entire buying process from pre-selection to acceptance works is shown by the buying a prefabricated house guide. For the subsequent viewing, the show-home checklist helps, and you will find show-home parks near you in the show-home overview.

Keep your catalogue evaluation

Record your notes on each catalogue in writing. When you later receive offers, you can compare them directly with what was advertised in the catalogue and immediately see whether a provider deviates significantly from the original starting price — a good starting point for negotiation.

We have also bundled all catalogues, show homes and price overviews for you in the catalogue hub: there you will find the central starting point for requesting suitable manufacturer catalogues in one place and structuring your pre-selection.

Your dream house is only one offer away

You have reviewed catalogues and know what matters. Now you just need suitable providers with transparent fixed prices. We connect you free of charge and without obligation with manufacturers from our network that fit your budget and your region.

What does your dream house really cost?

Request suitable quotes from vetted manufacturers for free and compare the prices per square metre for your construction project.

Compare house prices now

Important questions briefly explained

The most common price questions around Using and Comparing a Prefab House Catalogue Correctly – answered concisely by the Prefabricated House editorial team (as of 2026).

What does the from-price in the prefab-house catalogue mean?
The from-price is, in 2026, the lowest entry price for a basic version of the house, often as a shell house and without regional surcharges. It does not reflect the final price. Almost always not included are the floor slab or basement, incidental construction costs, outdoor facilities and many equipment requests. Treat the from-price as a rough orientation value, not as a budget.
How do I correctly compare prefab-house catalogues?
Do not compare catalogues on the basis of the headline prices, but via equal criteria: living area, fitting-out stage, energy standard and scope of services according to the building and services description. Set a fixed comparison basis, for example 140 square metres turnkey with the same energy goal, and check what each provider offers for that. In this way different from-prices become comparable.
How many prefab-house catalogues should I request?
Three to five catalogues from different providers are a good starting point. Too few give no feeling for the range, too many overwhelm the comparison. Use the catalogues to form a shortlist of providers for whom a concrete offer enquiry is worthwhile – only the individual offer shows the real price.
Are online catalogues or printed brochures better?
Online catalogues are always up to date, searchable and filterable by living area or construction method, without a waiting time. Printed brochures convey a high-quality tactile overall impression and are suitable for discussing with the family. In practice the combination is sensible: narrow down and filter online, additionally request selected catalogues in print if needed.
Does the catalogue show the final price of my prefab house?
No. Catalogues almost always state from-prices for a basic equipment, not the final price. Up to the ready-to-move-in house, the floor slab, incidental construction costs, outdoor facilities and equipment requests are added. Reckon with noticeable surcharges and have the from-price converted into a realistic final price in an individual offer.
Does a catalogue replace a price comparison?
No, a catalogue serves for inspiration and pre-selection, but does not replace a real price comparison. It shows the building style, size classes and from-prices. The binding calculation only follows with an individual offer based on your concrete project details. Therefore use catalogues as a first step, not as a basis for a decision.
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